Welcome to the 25th Anniversary Edition of the Road Runners Winter Buyers Guide! As we wrap up the busiest season of the year, we’re thrilled to share this special issue, designed to inspire and equip you for an incredible 2025. Packed with insights, trends, and must-have products, this milestone edition is truly one for the books.
There is no one set time or date that all stores swear by is the best day of the year to discount holiday merchandise. Some choose to go as early as late November, others the beginning of the month, some the week before Christmas and still others on December 26 or even in January.
Alicia Rightmer, an independent sales rep based in Houston, has a talent for finding products that her customers will love—and her personal favorite is hydraAromatherapy roller balls. Made in the USA, these high-quality aromatherapy oil blends offer a perfect balance of luxury, function, and repeat customer appeal. Here’s why Alicia is a devoted fan and recommends hydraAromatherapy to retailers and customers alike.
Cowgirl Chic is back and better than ever, making fashion and home décor waves thanks to musical icons like Beyoncé, Dolly Parton, and Miley Cyrus. This trend blends traditional Western elements—think cowboy boots, fringe details, and wide-brim hats—with contemporary silhouettes and modern twists.
Have you ever wondered how Boston International products could transform your store’s holiday displays? With their thoughtfully curated collections, Boston International makes it easy to integrate their wholesale merchandise with items you already stock. Check out this guide to stunning display ideas to spark your imagination…
Lauren Billingsley, the Alabama and Florida Panhandle independent sales rep, has a knack for discovering brands that transform the ordinary into something extraordinary. When it comes to Thomas Blonde, it’s no surprise this Oklahoma-based, woman-owned brand has earned her enthusiastic praise…
A few weeks ago, Road Runners co-hosted a retailer webinar with our partner The Boutique Hub. The holiday season is retailers’ busiest and most profitable time of the year, but with these advance planning tips, hopefully it can be a little stressful. Here’s a step-by-step guide to get ahead of the game.
Experience the Effortless trend and radiate confidence and style without breaking a sweat! This collection is curated for those seeking a polished, ‘million bucks’ look with minimal effort. Whether running errands, attending an event, or entertaining at home, these picks help your customers feel fabulous without the fuss.
Nan Murfee, an independent sales rep serving Dallas and East Texas, is known for her keen eye when selecting top-tier products. As a trusted rep in the gift and personal care industry, Nan’s go-to home and personal care recommendation is Kalastyle, a brand she believes stands out for its quality, natural ingredients, and coastal inspiration.
After Hurricanes Helene and Milton struck Western North Carolina and Florida, the gift industry is stepping up to provide crucial support. Organizations like Heart on Main Street and Gift for Life showcase the industry’s commitment to supporting local economies, local retailers, and helping communities recover from disaster.